Rolls Royce | Cullinan | Black Badge : Series 2
I directed this piece for Rolls Royce’s new Cullinan Black Badge. Shooting all of the optical distortions in camera along with highly complex single shot camera moves required lots of pre production testing. I also created a highly detailed previs for the film which can be seen below.
Representing a new dawn for Rolls-Royce, for the first time Black Badge transcends from the darkness and moves into the light - Introducing a formidable alter ego with this masterpiece in automotive imagery. Directed by the awe-inspiring mind of @jamesmedcraft_dop and inspired by the dynamic and frenetic energy of the modern explorer, our new Black Badge Cullinan Series II campaign captures the subversive attitude of Black Badge using motion blur, motion control, in-camera effects and seamless vfx blending.
